Appreciating people: expectations versus reality
Appreciating people with gifts of their choice has the power to help you create meaningful connections, improve engagement, increase brand loyalty,...
Experts (7)
IRF report: Non-cash rewards in a period of high inflation
2022 is becoming a year of growth for many businesses, but not how you might think. With increasing inflation rates, supply chain issues, and an...
The problem with goal setting and gifting
Ask anyone and they’ll tell you that the best way to achieve what we want in life is to set specific, actionable, and attainable goals. This concept...
You can’t give a bad gift if they select it themselves
Have you ever met someone who bought themselves something they didn’t love? If you have, that percentage of people is likely very small. Even then,...
Appreciating people without algorithms
Technology is a wonderful tool that helps people connect, network, learn, and even send gifts. Without technology, there would be no online shopping,...
A reward and retention strategy that works
People have endless options when it comes to the things they want to buy and yet 90% still report being loyal to specific brands. Brand loyalty helps...
The Gifting Experts weigh in on the IRF’s 2022 Trend Report
Incentive programs are nothing new but have become increasingly important since the beginning of the pandemic. There are many ways to incentivize...
Generate sales leads and increase conversions with gifting
According to research, 74% of organizations view conversions as a top sales and marketing priority, proving the importance of generating inbound...
Stand out in a crowded market
Recently, a client was searching for a new way to grab the attention of their target audience. They said they’d tried everything—direct mail...
Do this to boost event attendance
There are two types of people in the world: Those who use innovative methods, like Virtual and Event Gifting, to drive event registration and...
How to re-engage and create meaningful connections with customers
For some organizations, customers have potentially been idle for the past two years. Looking ahead to 2022, it’s clear that mindsets have shifted....
Virtual holiday party? Our experts share engagement tips
The holidays have looked slightly different these past few years, but that doesn’t mean you have to cancel your holiday party. Our expert advice? Go...
Holiday gifting forecast: Demand increases for quality products
According to industry analysts and insights, the demand for quality products this holiday season will be one for the record books. To help you plan...